A view of my world from a specific geographic location. However, I do travel on occasion. "Work like you don't need the money. Love like you've never been hurt. Dance like nobody's watching." Anonymous
Wednesday, May 03, 2006
Note from a Honda fan
Read the info first, then watch the clip. There is a link at the end.
And you thought those people that set up roomfuls of dominos to knock over were amazing. There are no computer graphics or digital tricks in the film. Everything you see really happened in real time exactly as you see it.
The film took 606 takes. On the first 605 takes, something, usually very minor, didn't work. They would then have to set the whole thing up again. The crew spent weeks shooting night and day. By the time it was over, they were ready to change professions.
The film cost six million dollars and took three months to complete including full engineering of the sequence. In addition, it's two minutes long so every time Honda airs the film on British television, they're shelling out enough dough to keep any one of us in clover for a lifetime.
However, it is fast becoming the most downloaded advertisement in Internet history. Honda executives figure the ad will soon pay for itself simply in "free viewings" (Honda isn't paying a dime to have you watch this commercial!).
When the ad was pitched to senior executives, they signed off on it immediately without any hesitation - including the costs.
There are six and only six hand-made Honda Accords in the world. To the horror of Honda engineers, the filmmakers disassembled two of them to make the film. Everything you see in the film (aside from the walls, floor, ramp, and complete Honda Accord) is parts from those two cars.
The voiceover is Garrison Keillor. When the ad was shown to Honda executives, they liked it and commented on how amazing computer graphics have gotten. They fell off their chairs when they found out it was for real.
Oh, and about those funky windshield wipers. On the new Accords, the windshield wipers have water sensors and are designed tod to start doing their thing automatically as soon as they become wet.
Click on this Link to see the show.
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7 comments:
Dad, I NEVER get tired of watching that one!!! I couldn't figure out whose voice it was so thanks. I knew I knew it, but...
That is just so cool! did anyone read what the tire track under the flash said? Very strange.
I truly love the Hondas. I have owned four my accord had 250,000 miles on it and still ran perfectly.
Wow! I finally had a chance to watch this! Amazing!! No wonder GM and Ford are in deep do-do!!
btw, I love Garrison Keillor.
Adrianne, I just tried to read the tire track. From what I could decipher, very strange is putting it mildly. I will have to take more time with that endeavor.
Death warmed over, Hondas rock. I will drive the Del Sol until it gives up the ghost or I do.
Karen, if you haven't ordered your Honda yet, get thee to thy dealer. lol
Only thing is, Jack, hubby is retired from GM and we are holding our breath that we don't lose our pension, etc.
We still receive the GM discount plus other perks which enabled us to pay cash for our last GM vehicle.
So, as hubby always says, gotta stick where our *bread is buttered* for now, anyway.
i'm a honda fan myself. the flaw of a honda - it runs forever, thus, i have no valid reason to purchase a new car.
love this video. reflects exquisite planning, execution, precision in design...folks who came up with this are ad geniuses.
and thanks for the BR receipe over at bogs. unfortunately, it's 7AM - so no br's for me yet. hahahaha!
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